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Sunday, November 27, 2022

Elevator Pitch, Your First Step to Success


An Elevator Pitch is a 30-60 second, well-crafted speech designed to sell a product, a service, or yourself.  


Well known business author Seth Godin says, "The purpose of an elevator pitch is to describe a situation or solution so compelling that the person you're with wants to hear more even after the elevator ride is over."


A good elevator pitch consists of 5 parts:


1.  Introduction


Before jumping in, you need to introduce yourself.  Who you are, perhaps including your role with the company. Remember to keep personal information about yourself to a minimum at this point as you have not earned the prospect's interest or attention yet.


2.  What You Do


Have a clear and simple understanding of what your company does.  Know the company's mission and goals for the product or service.  Briefly introduce this.


3.  What's The Value / What Makes You Different


What does your company do exceptionally well that sets itself, product or service apart from others.  1-2 sentence statement about the value of the product or service to your clients.


4.  Grab Their Attention


Now is your chance to pull the prospect in with an exciting story about a client, company founders or offer a fascinating fact or statistic about the service or product.


5.  What's Next


At this point you're going to have piqued interest and you can show them an example via the app on your phone and setup a time to walk through presentation pro.


Write down your pitch word-for-word.  Start with the 5 part formula, and then tweak it so that it flows naturally.  Keep it short!  The tendency is to ramble ... which guarantees that people will stop listening.  After writing it out, read your elevator pitch over and over, like an actor preparing their lines.  Remember to work in adjustments according to the potential client you are speaking to.  When it flows off your tongue, you'll sound confident and conversational.


Larry Potter at BusiunessRefund.com

Friday, November 18, 2022

Strategic Partnership Program


We have a Strategic Partnership Program you may wish to examine. We average 32 new strategic alliances every single business day.

How is your client base?

Note: We do not contact your clients, you worked hard to get them and we know you wish to protect those relationships.

Stryde offers differentiation among your industry to increase Client acquisition, Client retention, promote growth and a more comprehensive revenue.

Stryde has realized over $500M in savings for Clients like yours.

Our aim is to revitalize, explode and distinguish your business and pay you in the process. What we do is highly unique.

Our structure opens doors, initiates opportunities and develops long term relationships. We work with firms nationally to drastically enhance differentiation and create a realized financial benefit to the Client.

Program Benefits

• Market Awareness

• Client Acquisition

• Competitive Edge in Bidding

• Specialized Tax Quarterly SWAT Training

• NFL Retired Players Association Alignment

• Field Rep Access


Stryde's Focus Industries Match Your Ideal Clients

While Stryde can provide substantial benefit to all business types, we focus aggressively on those Industries that realize the greatest benefits.

Our team of legal, tax and engineering professionals work with you to enhance your brand through the provision of the most proven and comprehensive series of reviews in the industry. Our efforts have resulted in 100's of millions of dollars in benefit to tax professional Clients.

We specialize in cost recapture, refinement and tax mitigation services. These platforms have allowed both promising and established firms to experience explosive growth, enhanced Client retention and more comprehensive revenue.

Tax practices that we work with have used these platforms to benefit and acquire new Clients of all sizes, ranging from small businesses up to and including, many fortune 500 companies across every market sector.

Our Process

Discovery Call- Learn about the Client and outline the opportunity.

Data Gathering- Client provides appropriate documentation which is used to generate a proposal identifying savings. Average benefit per Client is $240,000.

Present Findings- Results Call to outline the benefit to the Client and cover fees associated with benefit. Client can move forward understanding the cost of the structure.

No Savings = No Fee to the Client. 


You may learn more by going here: http://bit.ly/2cv3i8O


Best Regards,


Larry Potter

Lgpotter33@gmail.com

Wednesday, November 16, 2022

Find The Workers You Need

 7.5 million Americans lost their extended unemployment benefits in September. The question remains, how will this impact the labor shortage plaguing the majority of small businesses? Fortunately, we don't have to wait to find out. Twenty-two states have ended their employment benefits early, and the numbers are in. 


Let's start with the bad news, in these twenty-two states, consumer spending dropped. This is bad for local businesses and couldn't come at a worse time. A new research paper from Harvard University found that these twenty-two states experienced an average of 20% decrease in week-over-week consumer spending, compared to states that kept benefits in place. 


Eliminated Benefits will mean millions of Americans will finally be available to work. Right?

You wouldn't be alone in this thought process. Although, the data from this study shows that only 4.4% more workers in those early-out states gained employment compared to their colleagues in states that kept benefits in place. For every eight workers that lost benefits in the early out states, only one went on to gain employment. 


What does this mean for my business?

Well, for starters, it means weathering the storm a little longer. Even though 7.5 million Americans lose a significant portion of income, we shouldn't expect a flood of applicants after September 6th. Potential employees re-entering the workforce are demanding more than ever before, and small businesses often find themselves unable to keep up.  

It also means being prepared to weather a potential decrease in income due to consumer spending declines (approximately 20%). 


What can be done?

Fortunately, Congress has released and/or renewed many programs to offset the catastrophic effects Covid-19 is having on small businesses. 


All employers qualify for up to $26,000 per employee of emergency relief even if their business took advantage of the PPP program or other emergency relief programs.


In partnership with Larry G Potter, Growth Management Group has developed software to help businesses find out precisely what emergency relief they qualify for and quickly get the money into their hands, helping businesses all across America.

 




















Get the help your business needs!

Up to $5,000 for Every Employee You had 2017-2020

Up to $21,000 for Every Employee You have in 2021

Up to $2,400 for Every Employee You hire

Up to $150,000 for Every Commercial Building You Own

See What Your Business Qualifies For Now